Must A Wannabe Influencer Pal Stop Exploiting Me for Material?
The Prosecution: Beth
At times she films me while I’m eating. It's jarring to spot myself on her Instagram – it’s like a jumpscare.
My best friend of a decade, she, labels herself the “creativity monarch”. It can be amusing for a bit, but it strains our relationship.
Being highly outgoing, she feels the need to document everything constantly. When we eat out, she says, “The phone eats first,” and takes photos with bright lighting, which induces embarrassment. It's unpleasant when strangers see her posing or filming – I get vicarious awkwardness. Another annoyance is because the food gets cold.
She's not quite an influencer yet, but Marielle is aspiring to become one. She makes video blogs about living in our city, a day in her life, and her styling career. The material is quality, credit where it's due, but I don’t want to be dragged into it. Sometimes I'm captured while I’m eating, or just accompanying her. I’ll see myself on her feed later, and it pops up like a jumpscare: I’ll have no makeup on, an awkward face or photographed mid-bite. It’s uncomfortable.
She also anticipates that I will to record her at inconvenient times. Sometimes I’ll be talking to another person, or we’ll just be hanging out in the street. I feel like our bond has turned into me being her free crew. She could easily hire someone if she wanted high-quality content. When I brought up my unease about this arrangement, she brushed it off. I've been invited to a couple of brand events, which were appreciated, but that doesn’t make up for all the energy I spend assisting her create material.
I’m grateful that she has supported me with my design career, but I don’t want our friendship to become merely a tally of favours. I don’t feel she's insincere or dishonest, but sometimes I feel that if recording starts, we will start performing in a way that presents a favorable image for her vlog.
She will say, “OK, look happy!” and record me smiling with someone. It feels forced. It's crucial her to recognize that our decade-long friendship still has limits. I love being with her, but I also desire to enjoy it without being filmed, edited, or posted for an viewers. I am not a prop for her Instagram.
The Defence: Marielle
I want my friend to see that the content we produce together can get us an opportunity.
I love shooting content. It's more than a pastime; it’s part of who I am. Creating videos and sharing my life online allows me to show my personality and engage with people in novel forms.
I don’t see myself as a professional creator yet, but it's savvy to generate income from your passions. I admire people on social platforms who execute that aesthetic of informal, self-made film-making.
Content creation is my version of engaging with life: observing the nuances, posting them with an viewership that appreciates the art behind it. I never intend to make my friend uneasy. Bringing her to professional gatherings was my way of sharing opportunities, providing her a chance to experience exclusive moments that could help her career in design too. That’s not leverage, it’s just being pragmatic.
I’d still take her to these events even if she didn’t help me, but I want her to see the benefits the content we create together can achieve: a foot in the door. I understand not everyone likes being on camera, but sometimes spontaneity is what makes content authentic. Appearing on video occasionally is an inherent aspect of being my companion. I'd remove anything she asked, but she has never asked yet.
I don’t expect anybody to be my personal filmmaker, but companions support one another in minor capacities. I thought recording a short video now and then would be fun for Beth. Creativity flourishes in collaboration, and having my friend around makes projects energetic and enjoyable. I don't compel her to participate in anything, and I would never deliberately embarrass her. But creating content jointly sometimes is part of how I record our shared experiences.
I value our friendship profoundly and want to avoid content creation to drive a wedge between us. I’m willing to compromise: like asking before filming, and avoiding shots that might make her self-conscious.
This isn’t about power, it’s about expressing my perspective while still considering hers. Clearly making content is not a substitute for genuine friendship: it’s just part of how I live my life and I desire her to be included in a way that’s enjoyable for each of us.
The Jury: Reader Opinions
Is it right for her to stop filming herself and Beth when they are socializing?
There’s nothing more uncomfortable than having a companion point a camera at you. I get that it’s Marielle’s passion, but I don’t make friends come to my work. Maybe she can find influencer friends to collaborate with. Given the dark, looming future of technology, personal relationships are the only thing we have – cherish them!
Liberty, 25
When pursuing something professionally, it's unfair to expect your friends for help every time, even if they have helped previously. While she enjoys shooting, that doesn't imply everyone around her is willing material. She must to respect her friend's privacy.
Another reader, 26
She may enjoy making content and displaying her life online, but it isn't for everyone. It’s nice she has assisted Beth’s career, but she must to listen to what her friend desires.
Emma, 27
It seems like you value each other, so cling to that and make sure it’s the focus in your relationship. Create some real experiences, where genuine feelings are preserved, not online archives. Even celebrities who seem to reveal their worlds actually have more secrecy than it seems.
Sarah, 53
Marielle appears to be not fully engaged nor authentic when she’s with Beth – she’s working. Each appears unsure as to where the line is. The solution is not found in trying to alter one another, but in each establishing clear boundaries around what feels acceptable to them and seeing if there is an mutually agreeable middle ground.
A final view, 71
Your Turn to Be the Judge
Consider this question: has she been exploiting their friendship?